This post has already been read 1151 times!
The South African Automotive Week took top honours at the Exhibition and Event Association of Southern Africa’s Annual Awards Function at Monte Casino in Johannesburg recently.
The Exhibition and Events Association of Southern Africa’s Annual Awards ceremony recognises both individuals and member companies for excellence achieved throughout the year. MC for the evening was John Walland with entertainment provided by Idols finalist Tender Mavundla.
The 3rd edition of South African Automotive Week (SAAW), hosted in Nelson Mandela Bay during October, was recognised as South Africa’s Best Confex (exhibition held alongside a conference) in 2012.
Evaluation criteria for the award included the shows campaign material, quality of its marketing campaign, overall visual impact of its exhibition, special features, general traffic flow, social responsibility, greening and disaster management planning.
Inkanyezi Events CEO Andrew Binning said that while the award was valid recognition for what had been achieved during the Week it needed to be considered in context.
“It is an acknowledgment of the fantastic contribution made by all automotive roleplayers and government agencies and the obstacles overcome to create a vehicle for business in a centre where the events industry is poorly under-developed,’’ he said.
“SAAW is rightly a leading light with respect to international events in the region. However, we are not overly flattered by the award as we know that there is room for improvement, particularly logistically,’’ Binning added.
South African Automotive Week comprised a 10 000sqm tradeshow, a two-day conference, featuring national and international automotive experts hosted by the Automotive Industry Development Centre and an additional 14 complementary events and functions.
Over 4 000 trade visitors and 117 international delegates representing 21 countries participated.
According to the organisers, SAAW, which is hosted by industry bodies including the National Association of Automotive Components and Allied Manufacturers of South Africa, the National Association of Automobile Manufacturers and the Retail Motor Industry Organisation, is projected to have pumped over R40m into the regional economy.
The Week was supported financially by the Nelson Mandela Bay Municipality, ECDC, The Eastern Department of Roads and Public Works, the Coega development Corporation, merSETA, Transnet, East London IDZ and the Industrial Development Corporation.